Traditional Beauty Treatment
Kumkumam is a powder, usually deep red (other colours, shades of red are also available), which is applied on the forehead. Men also apply kumkum on the forehead, but this mark has a special significance on a woman. Kumkumam applied in the hair parting is an indication that she is married.
Kumkuman is a mixture of slaked lime and turmeric. Turmeric is an antiseptic. It is believed that applying kumkumam in the forehead (where the eyebrows meet)is effective, for this is a spot where nerve ends meet. Also, it is believed that kumkumam in the forehead drives away evil spirits and forces.